How to build Dating App Like OKCupid from scratch

Since there is an increase in the number of people and turning to online platforms for networking and to find a faithful companion, therefore dating online is there for finding a perfect match. People feel comfortable chatting, dating, and video calling before they go directly to their dates. These days, dating is unstoppable in the market with growing technology. There are launches of new dating apps in the industry. 

Matchmaking business is very profitable in the market which makes it interesting to have an own dating app in the industry where everything is dynamic and brings new changes to make it trendy and successful. Since there are many dating apps in the industry whose market changes, there have been drastic changes. Finding your soulmate of your choice has become not only easier but also fun-filled. If you’re an entrepreneur and looking for a new investment, develop a dating app, as you have to keep in mind it requires correct planning and integrated intelligent functionalities. 

Why Develop a Dating App like OKCupid?

Dating apps have become a highly money-making business in this current digital world. Online dating is no longer taboo because more than 30% of serious relationships start online and on the Internet. With internet and mobile technology, the dating industry has grown dramatically over the years with an increase in the market size. According  to market stats and data collected the estimated growth of dating app development was $1.35 billion in 2023. By the end of 2024, the global dating app is expected to cross the $8.4 billion mark. Having an app to increase the network with strangers opens up various opportunities for people who are willing to get into serious relationships or make new friends. 

Match-making algorithms in dating apps are complex systems designed to analyze user data and preferences to connect potential matches. It’s best to hire dating app developers because, with the help of developers, you can create rich features. But to make your dating app successful, you need to understand how dating algorithms work. Dating apps have entirely changed the ways we deal with people and date them. 

What makes OKcupid so popular as Tinder?

Here are some factors you need to understand that dating app development solutions that evaluate the profiles for match-making:-

1. User profiles

Having a good profile is mandatory. It shows the creativity of a person and how fun and exciting they can be. The profile should have details like age, gender, location, brief bio, and photos. 

2. Swiping Mechanism

OkCupid is popular with swiping features, and who knows who is interested in swiping right? By swiping, the data is essentially collected and learned about user preferences. 

3. Collaborative Filtering 

Collaborative filtering helps in finding similarities between users based on preferences and behavior. It shows the constant patterns of users who tend to like similar profiles they are 

interested in, and based on this, dating apps recommend potential matches. 

4. Ranking 

All matches are not equally relevant, so these algorithms help in ranking to present the most relevant matches first for matches. With the help of a dating app development company, it shows profiles that have a higher probability of being liked by the user, which will be shown higher in the list.

5. Active Users 

Users who are active on a regular basis are more likely to be shown to others mostly.

How to create a new dating app?

To create a dating app with the best dating app development solutions, you need to go through the following steps:-

1. Find the app niche.

While there is high competition in the dating market, they still have an opportunity to stand out from the crowd. Find the niche to know your audience. For example, people interested in fitness can match with all common hobbies and can date, be friends, and join a group activity. 

2. Choose a model 

There are several business models for dating app development services from which businesses can earn significant profits. They are:- 

• Premium business model: Users get the accessible version of the app, but they can still buy the premium to boost their profile, which will help in advance swipes as well as have unlimited likes.
• In-purchase:- With in-app purchases, users are pleased to give or receive gifts from each other while chatting, as this encourages app development with paid gifts. 

3. Hire dating app developers/team. 

When hiring high-skilled developers, you need to consider the parameters to find the best app development team to develop a dating app with rich built-in features. To hire developers, pay them on an hourly basis, have a portfolio, and know their skills and level of expertise.

4. Choose technology stack

Once you have a structured app and have a clear understanding, and with the increase in competition, the tech stack for the app, the top-notch frameworks are React Native, Firebase, and so on. 

5. Launch and promote the app.

Partnering with a dating app development company will help in promoting, and this could also involve setting up target ads, hiring influencers, and offering incentives. It will help in launching on appropriate platforms like iOS and Android. 

Also Read: The Right Way to Build Self Drive Car Rental Apps

The Bottom Line

To make the dating app successful in the competitive market, it requires high-quality development. Developing dating apps needs to meet the highest coding standards as well, and you need to consider suitable UX designs for the users. With the help of all possibilities, you’ll be able to launch an innovative and profitable app in no time. At some point, developing an app and adding new features and user interfaces can be expensive, but it will be rewarded with the proper planning and utilization of the budget. 

Investing in the development of matchmaking apps is profitable in the digital world. This process is complicated and requires not only financial support but also experienced mobile development developers. All the above information to create a dating app will help you understand how to create a dating app and will help you create monetized strategies you should make and execute. So what are you waiting for? Start developing your dating app!